Description:
The Darkroom currently does not have a consistent branding style, and does not reflect their mission as a brand. I proposed aligning and refining the brand’s overall strategy, creating a brand identity expressed through a new wordmarque, typeface, visual identity, and branding materials.
The Darkroom currently does not have a consistent branding style, and does not reflect their mission as a brand. I proposed aligning and refining the brand’s overall strategy, creating a brand identity expressed through a new wordmarque, typeface, visual identity, and branding materials.